NEW GOLF BALLS

Callaway's new Supersoft golf balls

Press Release  

Supersoft has been one of the most popular balls for years, with golfers who like it so much that they won’t play anything else. Now Callaway has combined the incredible cover, core and flight technologies to make it even better.

Supersoft features a new Hybrid Cover made with a PARALOIDTM Impact Modifier from Dow*. This dynamic design promotes long distance, exceptional spin, outstanding feel, and short game control. Working with DOW enabled Callaway to deliver all of these key player benefits in an innovative cover material.

supersoft-green-packaging-lid-2021-003

The Compression Core is engineered to create maximum ball speed along with an excellent combination of high launch and low spin in your longer clubs. Finally, our HEX Aerodynamics pattern reduces drag for enhanced launch and optimised trajectory. This truly is a long, straight distance ball that’s super soft, and that’s why golfers love it.

Exceptional distance, spin, feel & control

The new Hybrid Cover features an innovative PARALOIDTM Impact Modifier made by DOW. This allowed Callaway to create a highly versatile, multi-material construction. It’s how Callaway can provide an incredible combination of fast ball speeds from high launch and low spin, soft feel, durability, and excellent greenside control.

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Maximum ball speed, high launch & low spin

The Soft Compression Core maximises energy transfer to increase ball speeds, while also promoting high launch and low spin in your longer clubs for more distance.

Maximum consistency and optimized trajectory

HEX Aerodynamics is optimized to reduce drag and enhance lift for increased carry and higher flight.

*PARALOIDTM is a trademark of The Dow Chemical Company (“Dow”) or an affiliated company of Dow, used under license.”

In retail on the 4th February 2021. RRP €29.99 / £22.99


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